Job Title: Ad Creative Specialist
Location: R emote (EST Timezone)

Work Schedule: Monday - Friday, 9 AM to 5 PM EST

RoleOverview:

We are seeking an enthusiastic and skilled Ad Creative Specialist to join our team for the launch of the English version of Jm Apprende, an iPhone/iPad course tailored for the elderly. In this role, you will be working directly with the Founder/CEO, leveraging the expertise of our video editor and graphic designer to create compelling ad campaigns.

No need to know French; all English ads will be translated by team members proficient in French.

Responsibilities:

Copywriting: Craft compelling and effective ad copy for various platforms, ensuring it aligns with the brand's voice and objectives.
Facebook Ads: Create, manage, and optimize Facebook ad campaigns to maximize ROI and engagement.
YouTube Ads: Develop and manage YouTube ad campaigns, focusing on driving traffic and conversions.
Google Ads: Plan, execute, and optimize Google ad campaigns to achieve targeted goals.
Funnels: Assist in creating and optimizing sales funnels to enhance customer journey and increase conversions.
Landing Pages: Collaborate in the design and copy of landing pages to support ad campaigns.
Email Marketing: Contribute to email marketing efforts, including writing and optimizing email content.

Skills and Qualifications:

Proven experience in copywriting, especially for digital ads.
Proficiency with Facebook ads platform and Google ads platform.
Experience with YouTube ads is a plus.
Familiarity with Canva is a bonus.
Creative mindset with the ability to generate innovative ad ideas.
Strong teamwork skills, with the ability to work closely with the CEO, video editor, and graphic designer.
Positive attitude and a fun approach to work.
Self-motivated and capable of driving ad performance independently.
Excellent problem-solving skills and critical thinking abilities.
Strong communication skills, with the ability to keep the team informed about ad performance and progress.
Eagerness to learn and adapt to new advertising methods and strategies.

Traits We Value:

Creativity: Ability to come up with unique ad concepts and visual ideas.
Team Player: Comfortable working in a collaborative environment.
Positive Outlook: Enjoys a fun and engaging work atmosphere.
Self-motivated: Driven to excel and manage ads proactively.
Critical Thinker: Capable of troubleshooting and improving ad performance independently.
Communicator: Consistent and clear in communicating with the team.
Eager to Learn: Open to learning new techniques and approaches from the founder.

Software Proficiency:

Required: Facebook ads platform, Google ads platform
Nice-to-Have: Canva

*Ad Creative Specialist